DPAA Summit Adds Media Post Awards, More Speakers

NEW YORK — The Media Post – Digital Out of Home Awards will be presented here during this year’s Video Everywhere Summit on Nov. 4. DPAA

The sixth annual awards ceremony is now set to take place in conjunction with the conference presented by the Digital Place-Based Advertising Association (DPAA) at the Crowne Plaza Times Square.

MediaPost’s awards honor the most creative, innovative and effective advertisements in the realm of digital out-of-home media, covering 32 categories including the digital place-based sector. The awards recognize the best work in out-of-home venues, innovative work by industry verticals and the best uses of the platforms themselves.

“The addition of the MediaPost Digital Out of Home Awards program brings an exciting new dimension to our Video Everywhere Summit and will be a terrific showcase for our industry’s best work,” said Barry Frey, DPAA president and chief executive.

Kenneth Fadner, chairman of MediaPost, sees a great fit between the summit and the awards.

“We are delighted to be presenting our awards that evening,” he said. “It should make a great pairing for the industry.”

DPAA also announced a added slate of industry professionals committed to speaking at the summit, including:

  • Martin Cass, chief executive officer, Assembly and MDC Media Partners;
  • Jeff Dow, global executive vice president, digital, data & analytics, SMG;
  • Cat Greenleaf, host, “Talk Stoop with Cat Greenleaf” and USA Network Daytime;
  • Rob Griffin, executive vice president, global head of digital, Havas Media;
  • Lori Hiltz, chief executive officer, Havas Media NA;
  • Greg Kahn, chief executive officer, GKmediaBUZZ;
  • Anush Prabhu, partner, chief channel planning & investment officer, Deutsch;
  • Stephen Tisdalle, senior vice president, head of brand marketing, Oppenheimer Funds;
  • Antony Young, president, Water Cooler Group; and
  • Julian Zilberbrand, executive vice president activation standards, insights & technology, Zenith.

“This is the deepest lineup of marketing experts that we’ve ever lined up to speak at our summit,” Frey said. “We’re going to hear some very provocative discussions and keen insights on important topics including programmatic, cross-media, digital place-based success stories, mobile activation, managing growth and more.”

Registration for the Summit is open at www.videoeverywheresummit2014.com, with early bird pricing available until Friday.