Category Transit/Airport

Grimes Out as CCO North America Chief

SAN ANTONIO, Texas – Suzanne Grimes’ tenure as head of North America operations for Clear Channel Outdoor (CCO) came to an abrupt end last month.

GrimesIn an 8-K filing with the federal Securities and Exchange Commission, CCO announced Aug. 13 that Grimes “would no longer serve as President and Chief Operating Officer–United States and Canada of the Company,” effective immediately. The company also began a search for a new president/COO for the Americas segment.

The company also announced an three-person interim Office of the President for the Americas segment of its business. Filling the temporary positions are Franklin G. (Rocky) Sisson, interim chief revenue officer for CCO Americas; Gene Leehan, senior regional president for CCO Americas; and Scott Wells of Bain Capital Partners.

At ...

Read More

PQ Media: Digital OOH 11% Global Growth in 2014

STAMFORD, Conn. – Global digital out-of-home media should pick up its growth pace this year to 11.3%, besting the 9.3% revenue gain to $8.86 billion last year, according to marketing-research firm PQ Media.

First-half 2014 indicators show a dynamic combination of the global economy gaining momentum, two sporting mega-events, and increased healthcare, political and transit ad spending, notes PQ Media’s new Global Digital Out-of-Home Media Forecast 2014-18. It also predicts DOOH revenues will post a 12.4% compound annual growth rate (CAGR) in the 2014-18 period, reaching $15.92 billion.

Copyright © PQ Media LLC 2014Influential developed and emerging markets stuttered in 2013, due to economic and political uncertainty, along with slower economic growth in high-flying markets like China...

Read More

Art Everywhere US Debuts Nationwide

NEW YORK — Art Everywhere US, the ambitious effort to place famous American art nationwide through out-of-home, officially launched this morning in Times Square.

Grant Wood's "American Gothic" gets a wary eye from a protective Times Square icon. (Photo courtesy Art Everywhere US)From now through August 31, as many as 50,000 digital and static displays in all 50 states—billboards on city streets and rural highways, displays on bus shelters and subway platforms, dioramas in airports, videos in health clubs, trailers in movie theaters and more—will present 58 works of art, chosen earlier this year via an online poll.

“Art Everywhere US is the latest and most spectacular chapter in our industry’s long history of contributing its resources to the public service,” said Nancy Fletcher, president/CEO of the Outdoor Advertising Association of America (OAAA), at a launch event in a 42nd Street theater this mo...

Read More

CBS Outdoor / Van Wagner: The 80/20 Deal

By Emerson Schwartzkopf

When CBS Outdoor Americas won the bidding contest for the bulk of Van Wagner Communications LLC’s out-of-home properties, the big number in the story became the price: $690 million.

Map courtesy CBS Outdoor AmericasThe second-biggest total could be the number of displays gained by CBS Outdoor: 9,480.

There’s the prestige number: 8, as in acquiring assets in eight of the top 10 Nielsen-rated designated marketing areas (DMAs).

And, it’s a big score overall for CBS Outdoor, which shed its parent company of CBS Corp. and began running as a REIT only last week.

“It’s an acquisition of a portfolio of 25 top DMA assets that fit hand-in-glove with our existing network of displays,” said CBS Outdoor CEO Jeremy Male during a conference call yesterday with Wall Street stock analysts.

The numbers g...

Read More

Boston Station Goes Red, White and Blue for I-Day

BOSTON – The exterior of Boston’s South Station donned patriotic colors for the Independence Day weekend, courtesy of Clear Channel Outdoor and Equity Office.

Boston South Station (Photo courtesy Clear Channel Outdoor)The building’s specialized LED lighting system bathed the façade in red, white, and blue from July 2-6. The system has the ability to create custom light shows with over 16 million colors.

Clear Channel Outdoor-Boston became the official advertising media provider in January for South Station, one of Boston’s two busiest transit hubs. The South Station media portfolio represented by Clear Channel Outdoor includes 75 ad displays and two digital screens, all positioned to deliver immersive brand experiences with local and national businesses.

Located in the heart of Boston’s major business district, South Station is a restore...

Read More